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Heather C. Conneely

US Industry Lead, Multicultural
Heather is mother to two energetic little boys, sister to 7 brothers and sisters, daughter to Irish and Bolivian parents and wed to a Panamanian. Simultaneously, she's a bilingual, bicultural sales professional with over 14 years of experience in Advertising Sales. She joined Facebook in December 2014 to lead the firm’s Multicultural Team in New York. Her primary role is educating clients, agencies, and internal teams about the power of Multicultural audiences on Facebook and Instagram. Prior to Facebook, Heather was at Discovery Communications and started her career in the Network TV Sales Department of Univision Communications.