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Alicia Ybarbo


Alicia Ybarbo is a five-time Emmy Award-winning producer for the Today Show.  She’s called NBC News her home since 2000 and has worked on topics spanning from lifestyle to health/medical to breaking news.  Her focus is currently on the 9am and 10am hours of Today.  Alicia is also a New York Times bestselling author.  Her upcoming book, ‘Sh*tty Mom for All Seasons:  Half-@ssing It All Year Long’ (Abrams) hits bookstores on April 5th as a follow-up to the wildly successful, ‘Sh*tty Mom:  The Parenting Guide for the Rest of Us’ (Abrams 2012). Both books are humorous takes on letting go of the concept that parental perfection exists. You can find her at @todaysmoms @shttymom and @aliciaybarbo.  Alicia lives in New York City with her husband and two children.